Beauty and wellness appointment booking app Booksy is set to expand its presence in the EMEA region via the acquisition of French salon management and booking software Kiute. Booksy announced Scot Gensler as the company's Senior Vice President of Global Partnerships and Corporate Development.
WHO: Booksy was founded by Polish serial entrepreneurs Stefan Batory and Konrad Howard in 2014 with a mission to take the hassle out of scheduling beauty and wellness appointments. Booksy solves the challenges of day-to-day operations for service providers, empowering small business owners across the globe by providing them with the tools they need to successfully run their businesses. Instead of spending time returning missed calls or text messages, service providers can focus on their craft.
WHY: The Kiute buyout marks Booksy's fifth M&A, with the company stating it is actively considering additional M&A and partnership opportunities, “all with an eye towards further solidifying its position as the global market leader.”
IN THEIR OWN WORDS: "We are incredibly excited to expand in France through the acquisition of Kiute," said Stefan Batory, Booksy CEO and co-founder. "The French beauty industry continues to set global standards and Kiute represents the perfect match with Booksy's global leadership position. Kiute has built an incredible reputation in the market and we look forward to accelerating their digitization of the French beauty and wellness industry."
“While digitizing the beauty market in France, we have kept a close eye on local and global competitors," said Ilan Koskas, Kiute CEO and cofounder. "From both a product and growth perspective, we have remained impressed by what Booksy has built and accomplished globally. France is the perfect market for Booksy's product. We see incredible opportunity for our providers, customers, and partners and I am excited for the Kiute team to step up and lead Booksy's expansion in France.”
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